By David Noonan
It is simple to be crushed by means of the sheer quantity of industrial books flooding the industry this day. much more daunting is the duty of weeding via them to discover the "golden nugget" of knowledge inside of. In Aesop and the CEO, David Noonan has simplified the method by way of supplying this well-researched primer of the main crucial recommendation from the best enterprise books ever written. additional, in a shrewdpermanent melding of contemporary enterprise experience and historic knowledge, he has used the animal-based tales of Aesop as springboards to release those 50 classes. either pleasing and informative, Aesop and the CEO comprises recommendation from famous leaders reminiscent of invoice Gates, Sam Walton, Donald Trump, and Lee Iacocca. the quick, easy-to-read vignettes conceal each point of company lifestyles: negotiations, hiring and firing, mergers and acquisitions, advertising and marketing and revenues, and daily management.
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Extra resources for Aesop and the CEO: Powerful Business Lessons from Aesop and America's Best Leaders
Aesop and the CEO: Powerful Business Lessons from Aesop and America's Best Leaders by David Noonan